The problem
Amazon Studios needed to publish its first DEIA report on inclusion: a public document carrying the studio’s name to its own 10,000+ employees and the 200M+ Prime Video subscriber base. The content was sensitive, the audience enormous, and there was no existing design language for it.
What shipped
I designed and delivered the report end to end: the brand system, the editorial design, the website, and the communications creative around the launch. The work had to read as credible and considered at every level, from a data table to the cover.
Internal platform
Designed and launched a centralized hub for 10,000+ employees.
Comms strategy
Built an internal communications plan that lifted team engagement.
DEIA initiatives
Led brand development for DEIA and the Report on Inclusion.
Brand consistency
Held cohesive branding across Amazon Studios and Prime Video.
Cross-functional
Aligned design across Marketing, DEIA, and Production teams.
Data-driven design
Used insights to sharpen visuals and drive measurable results.
