Brands I've shaped, teams I've led.

Selected work · 2005 → now

Entertainment, studio, and consumer brands, and the current generation of AI product work. The detailed AI engagements sit under NDA and travel by conversation.

On the AI work The current generation of engagements, an enterprise agentic assistant for a Fortune 500 hospitality brand among them, is confidential. I'm glad to walk through the patterns and outcomes in a conversation, with material on request.

Building an AI product? Hiring an AI creative director? Rolling out Claude?

Tell me what you're building and where it's stuck. I'll tell you honestly whether I'm the right person for it.

Or write hello@joshuawells.com directly.